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Opis

This book analyzes and evaluates the overall significance of public market involvement in general and specifically in the Polish TV signal transmission segment. The work s theoretical fundament consists on the one hand of the major technological parameters accompanying the market, and on the other hand of the two main theoretical approaches influencing this industry: the theories of competition policy and media policy. Based on the technological preconditions of the television sector, its natural markets and products are identified, thereby connecting the technological sphere with a market model terminology. The theoretical approaches examine the TV market s economic and socio-political specifics with the focus on the question of public market regulation, its justification, configuration, and extend. On this base, Poland s television market is presented in its broader context from three interrelated angles: from the legislative, the political, and the economic perspective, allowing for a definition of its factual public market involvement level, for the elaboration of its shortcomings according to the previously derived theoretical postulates, and for refinement suggestions.

Szczegóły książki

• Pełny tytuł: Adequate Level of Broadcasting Regulation and the Polish TV Market
• Autor: Miko Aj Bednarski, Bednarski Miko Aj
• Język: Niemiecki
• Oprawa: Miękka
• Liczba stron: 412
• EAN: 9783838127132
• ISBN: 3838127137
• ID: 06885658
• Wydawca: Sudwestdeutscher Verlag Fur Hochschulschriften AG
• Waga: 603 g
• Wymiary: 229 × 152 × 23 mm
• Data wydania: 21. June 2011

Ulubione w innej kategorii

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