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Opis

Strategic Value Innovation provides a detailed explanation as to why companies like Apple and Starbucks are continuously creating products and services that easily outsell those of their competitors. It's what author, Speaker, and Management Coach Carlos Dias calls "Divergent Strategic Thinking." This kind of thinking, says Dias, is the cornerstone of creating true value - value that results in increased sales at higher profit margins. Any manager, consultant, coach, or educator who wants to succeed in an increasingly chaotic and unpredictable world will benefit from reading this book.

Szczegóły książki

• Pełny tytuł: Strategic Value Innovation
• Autor: Carlos Dias
• Język: Angielski
• Oprawa: Twarda
• Liczba stron: 336
• EAN: 9780975928943
• ISBN: 0975928945
• ID: 11593884
• Wydawca: INFINITY PR
• Waga: 649 g
• Wymiary: 229 × 152 × 22 mm
• Data wydania: February 2006

Ulubione w innej kategorii

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