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Opis

Seeking and Resisting Compliance explores how people 'produce' influence messages; that is, how they decide what to say during everyday influence interactions. Wilson does not present a single theory of persuasive message production; rather, he reviews theory and research from communication, psychology, linguistics, and other fields that shed light on questions of interest. Seeking and Resisting Compliance: - is the first text to focus solely on how people produce, rather than respond to, persuasive messages - includes student-friendly pedagogy, such as definitions, examples, and sections describing "common assumptions" about various theories - provides a solid foundation for the theory and research surveys

Szczegóły książki

Kategoria Książki po angielsku Reference, information & interdisciplinary subjects Interdisciplinary studies Communication studies

• Pełny tytuł: Seeking and Resisting Compliance
• Podtytuł: Why People Say What They Do When Trying to Influence Others
• Autor: Steven R. Wilson
• Język: Angielski
• Oprawa: Miękka
• Liczba stron: 408
• EAN: 9780761905233
• ISBN: 0761905235
• ID: 04683461
• Wydawca: SAGE Publications Inc
• Waga: 570 g
• Wymiary: 228 × 152 × 21 mm
• Data wydania: 28. August 2002

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