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Opis

The study in this research has provided deeper future of the use of the factors of billboard when designing a billboard. According to the findings of this research it makes way for some further attractive research opportunities. The researcher provides the following suggestions for further study: - To experiment the conclusions on a much larger random sample to get more accurate result. - Use of observational research to investigate whether sexual emotion actually attracts the attention of the customers or not. - To inspect the perception of a billboard with the personality of the product as a base instead of gender. - To further examine the billboard as an outdoor advertising vehicle in specific product segment. - Use of observational research to investigate whether billboard advertisement in the working area actually attracts customers attention or not.

Szczegóły książki

• Pełny tytuł: Most significant factor of billboard in attracting customer attention
• Podtytuł: As an outdoor advertising: A study on Dhaka city
• Autor: Ayeasha Akhter
• Język: Angielski
• Oprawa: Miękka
• Liczba stron: 108
• EAN: 9783659870736
• ID: 10937622
• Wydawca: LAP Lambert Academic Publishing
• Waga: 177 g
• Wymiary: 220 × 150 × 6 mm
• Data wydania: 02. May 2016

Ulubione w innej kategorii

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