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Opis

This book highlights the challenges for firms operating in industries where traditional boundaries are vanishing and a totally new business landscape unfolds. This puts significant demand on the top management teams and their ability to perceive and interpret phenomena and patterns emerging that many influence strategy. Based upon observation of and involvement in the strategy processes of three media firms a framework for strategy processes is proposed and a practical outline of how new strategy processes to be developed is presented.

Szczegóły książki

Kategoria Książki po angielsku Economics, finance, business & management Business & management Business strategy

• Pełny tytuł: Managing Strategy Processes in Emergent Industries
• Autor: Johan Roos, etc., Georg Von Krogh
• Język: Angielski
• Oprawa: Twarda
• Liczba stron: 178
• EAN: 9780333665732
• ISBN: 0333665732
• ID: 04597152
• Wydawca: PALGRAVE MACMILLAN
• Waga: 388 g
• Wymiary: 216 × 140 × 13 mm
• Data wydania: 18. June 1996

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