Kod: 04954597
Corporate Co-Evolution is a work of major scholarship that develops broad macro-economic principles of corporate strategy by examining and analyzing the history and growth of Telemig, a major Brazilian telecommunications company. ... więcej
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Corporate Co-Evolution is a work of major scholarship that develops broad macro-economic principles of corporate strategy by examining and analyzing the history and growth of Telemig, a major Brazilian telecommunications company. * Analyzes the different domains of the corporate environment - economic, social, cultural and political - that impact on the evolution of companies * Traces the multi-level changes in a major Brazilian telecommunications company, uncovering the dynamics of change over the course of 30 years * Develops a broader contextual and historical perspective that enriches our understanding of today's international corporate environment * Includes a general introduction to the complex political factors in the corporate environment that impact the growth of companies * Co-authored by internationally-renowned author and business consultant, John Child
Kategoria Książki po angielsku Economics, finance, business & management Business & management Management & management techniques
67.74 €
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