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Opis

Most customers struggle to keep up, and usually settle for far less value than they could (and should) get from their purchases. A new business model for the tech industry is neededone that requires radically different thinking about the future of services, sales, R&D priorities, and how companies create shareholder value. This new way of doing business views the use of the product as the beginning of a journey with a customer, not the end. The growing consumption gap caused by the avalanche of complexity that these companies have unleashed on their customers is undermining feature-based differentiation as a competitive advantage. Results-based differentiationactually measured by customersmay be the next Big Thing in tech. Complexity Avalanche offers technology companies a roadmap for moving to this next level of services. This is not a book strictly for service executives, but for every executive whose company builds, sells, or supports technology.

Szczegóły książki

Kategoria Książki po angielsku Technology, engineering, agriculture Technology: general issues

• Pełny tytuł: Complexity Avalance
• Autor: J B Wood
• Język: Angielski
• Oprawa: Twarda
• Liczba stron: 186
• EAN: 9780984213009
• ID: 04183751
• Wydawca: POINT B INC
• Waga: 463 g
• Wymiary: 235 × 159 × 24 mm
• Data wydania: 19. October 2009

Ulubione w innej kategorii

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