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Viac informácií o knihe Research in Consumer Behavior

• Parametre knihy
• Anotácia kniha
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Anotácia knihy

This volume presents selected papers from the 7th Annual Consumer Culture Theory Conference held at Oxford University in August, 2012. The 18 papers in the volume together capture the latest research within this qualitative paradigm of consumer studies. Topics addressed cover a wide gamut including immigrant consumption experiences, gift-giving, sharing, transgressive gender roles, attachments to special possessions in online games and real life, the homeless consumer experience, disposition of possessions, privacy, metaphor analysis, sustainable consumption, alcohol consumption, cosmetics usage, and the negative consequences of sponsoring children in the less affluent world.

Parametre knihy

Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Sales & marketing

• Celý názov: Research in Consumer Behavior
• Autor: Russell Belk
• Jazyk: Angličtina
• Väzba: Pevná
• Počet strán: 375
• EAN: 9781781900222
• ISBN: 1781900221
• ID: 01222926
• Nakladateľ: Emerald Publishing Limited
• Hmotnosť: 716 g
• Rozmery: 205 × 236 × 35 mm
• Dátum vydania: 05. December 2012

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