Code: 09491586

Xiaomi Way: Customer Engagement Strategies That Built One of the Largest Smartphone Companies in the World

Name: Xiaomi Way: Customer Engagement Strategies That Built One of the Largest Smartphone Companies in the World
Brand: McGraw-Hill Education
SKU: 09491586
Price: 36.94 EUR
Availability: InStock

by Citic

The cofounder of "China's new smartphone king" (CNN) reveals the strategy that launched his company to the top of the industry in record time

Language: English
Binding: Hardback
Number of pages: 272
Publisher: McGraw-Hill Education, 2016
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Book synopsis

The cofounder of "China's new smartphone king" (CNN) reveals the strategy that launched his company to the top of the industry in record time

Book details

Book category Books in English Economics, finance, business & management Business & management Management & management techniques

36.94 €

Full title: Xiaomi Way: Customer Engagement Strategies That Built One of the Largest Smartphone Companies in the World
Author: Citic
Language: English
Binding: Hardback
Number of pages: 272
EAN: 9781259584534
ISBN: 1259584534
ID: 09491586
Publisher: McGraw-Hill Education
Weight: 498 g
Dimensions: 165 × 260 × 29 mm
Date of publishing: 16. August 2016