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Book synopsis

This book is a simple, down to earth guide, even a blueprint, for how to write compelling marketing messages and irresistible advertising and direct response copy. It includes no-nonsense explanations, worksheets, and reference lists to give you the knowle

Book details

• Full title: The Wise Guy's Copywriting Handbook: How To Create Marketing Messages And Offers They Just Can't Refuse.
• Author: Anthony Policci
• Language: English
• Binding: Paperback
• Number of pages: 236
• EAN: 9780989466370
• ISBN: 098946637X
• ID: 18400119
• Publisher: Anspach Media
• Weight: 322 g
• Dimensions: 229 × 152 × 13 mm
• Date of publishing: 21. June 2017

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