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Book synopsis

This book sets out a systematic way to understand who you need to influence, how to evaluate the priority you give to each person, what tactics will work the best, and how to plan and execute your campaign. It provides powerful tools and processes which use the psychology of influence and grounds them in experience of managing projects and change.

Book details

Book category Books in English Economics, finance, business & management Business & management Management & management techniques

• Full title: Influence Agenda
• Subtitle: A Systematic Approach to Aligning Stakeholders in Times of Change
• Author: M. Clayton
• Language: English
• Binding: Paperback
• Number of pages: 260
• EAN: 9781349470297
• ID: 12044596
• Publisher: Palgrave Macmillan
• Weight: 358 g
• Dimensions: 140 × 215 × 19 mm
• Date of publishing: 01. January 2014

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