Termination of Price Wars / Najlacnejšie knihy
Termination of Price Wars

Code: 06624863

Termination of Price Wars

by Michael Bungert

Michael Bungert investigates the possibility to terminate (non-beneficial) price wars through appropriate signals and analyzes the effect of different types of signals on the price reaction behaviour of a competitor. He demonstrat ... more

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Book synopsis

Michael Bungert investigates the possibility to terminate (non-beneficial) price wars through appropriate signals and analyzes the effect of different types of signals on the price reaction behaviour of a competitor. He demonstrates that all signal types show a significant effect on the probability of a co-operative price reaction.

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Book category Books in English Economics, finance, business & management Business & management Sales & marketing

58.56 €

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