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Book synopsis

Technology roadmapping is a core method to help companies and other organisations gain orientation for future opportunities and changes.§This book is a key resource for technology roadmapping it provides expert knowledge in four areas:§To frame/embed technology roadmappingTo structure the process and tasks of technology roadmappingTo implement technology roadmapping into corporate strategies To link technology roadmapping to further instruments of strategic planning and corporate foresightThis comprehensive survey of technology roadmapping includes papers from leading European, American and Asian experts:§It provides an overview of different methods of technology roadmapping and the interactions between themIt familiarises readers with the most important sub-methods It embeds/links technology roadmapping to the overall framework of management research and business studiesThis book, the first of a series, is unique: it aims to become the leading compendium for technology roadmapping knowledge and practice.

Book details

Book category Books in English Economics, finance, business & management Business & management Management & management techniques

• Full title: Technology Roadmapping for Strategy and Innovation
• Subtitle: Charting the Route to Success
• Author: Martin G. Möhrle, Ralf Isenmann, Robert Phaal
• Language: English
• Binding: Hardback
• Number of pages: 285
• EAN: 9783642339226
• ISBN: 3642339220
• ID: 01662310
• Publisher: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
• Weight: 608 g
• Dimensions: 242 × 158 × 22 mm
• Date of publishing: 15. January 2013

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