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Book synopsis

This accessibly written book presents a case study of a major United States initiative aimed at increasing public awareness of how citizens can protect themselves and others from crime. It examines the development and content of the 14-year long campaign and evaluates its impact on the public. The state-of-the-art data presented from this extensive survey on the public's perceptions, attitudes and behaviours with respect to crime leads to the authors providing excellent recommendations for future campaigns.

Book details

Book category Books in English Society & social sciences Social services & welfare, criminology Crime & criminology

• Full title: Taking a Bite Out of Crime
• Subtitle: The Impact of the National Citizens' Crime Prevention Media Campaign
• Author: Garrett J. O'Keefe, Dennis P. Rosenbaum, Paul J. Lavrakas, Kathaleen Reid, Renee A. Botta
• Language: English
• Binding: Hardback
• Number of pages: 168
• EAN: 9780803959880
• ISBN: 0803959885
• ID: 04714430
• Publisher: SAGE Publications Inc
• Weight: 450 g
• Dimensions: 228 × 152 × 15 mm
• Date of publishing: 10. October 1996

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