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Book synopsis

Leading international food retailers have in recent years expanded beyond national boundaries and started to operate on a global scale. This book describes the current state of play, looking in detail at the main competitors worldwide and analyzing the factors underlying their successes and failures. The authors are leading commentators on this industry and identify the essential characteristics of a global strategy in food retailing and include many compelling examples.

Book details

Book category Books in English Economics, finance, business & management Economics Microeconomics

• Full title: Supermarket Wars
• Subtitle: Global Strategies for Food Retailers
• Author: Geoffrey Randall, Andrew Seth
• Language: English
• Binding: Hardback
• Number of pages: 187
• EAN: 9781403919106
• ISBN: 1403919100
• ID: 04775845
• Publisher: Palgrave USA
• Weight: 472 g
• Dimensions: 235 × 165 × 18 mm
• Date of publishing: 05. September 2005

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