Code: 04954448
The new edition of The Blackwell Encyclopedia of Management: Strategic Management includes a new preface by the current editor, John McGee. He acknowledges the signal contribution of Derek Channon and outlines the key current tren ... more
127.68 €
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The new edition of The Blackwell Encyclopedia of Management: Strategic Management includes a new preface by the current editor, John McGee. He acknowledges the signal contribution of Derek Channon and outlines the key current trends in the field of strategic management. * Fully updated new edition covers over 160 key terms and concepts in strategic management; * Contains contributions from more than 55 international contributors; * Gives more explicit attention to 'competitive strategy' and 'competitive advantage'; * Fully treats the 'resource-based view', with recent developments around the 'knowledge- based view'; * Introduces the 'new economy', specifically economics of knowledge and information and the nature of network externalities; * Outlines the key current trends in the field of strategic management in the editor's preface.
Book category Books in English Economics, finance, business & management Business & management Business strategy
127.68 €
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