Code: 10907409
Strategic Management
by Kesho Prasad
Now in its second edition, and divided into four parts, this text is focused on providing readers with broad perspectives on the formulation of strategy, its processes, implementation and evaluation of effectiveness. The book high ... more
- Language:
English - Binding: Paperback
- Number of pages: 580
Publisher: PHI Learning, 2015
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36.94 €
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Book synopsis
Now in its second edition, and divided into four parts, this text is focused on providing readers with broad perspectives on the formulation of strategy, its processes, implementation and evaluation of effectiveness. The book highlights the idea that a strategy is good if it passes the test of feasibility, acceptability and suitability.
Book details
Book category Books in English Economics, finance, business & management Business & management Business strategy
36.94 €
- Full title: Strategic Management
- Subtitle: Text and Cases
- Author: Kesho Prasad
- Language: English
- Binding: Paperback
- Number of pages: 580
- EAN: 9788120351288
- ISBN: 9788120351288
- ID: 10907409
- Publisher: PHI Learning
- Weight: 777 g
- Dimensions: 241 × 160 mm
- Date of publishing: 30. October 2015
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