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Book synopsis

The E-Revolution has changed the world of business for authors. The world has now changed and you can publish a book yourself online, easily, quickly and with you in control. The challenge is that whilst it is a lot easier now to create a book, people need to understand how to generate the demand for it, otherwise it is just going to sit there - nobody knows you, nobody knows what you want to say and nobody will hear your message. YouTube and other social media channels allow anybody to be a 'rock star', but as with your book, you are one of millions and you must have a marketing plan for your book. This book tells you, step-by-step what to do. Antony is a passionate Retail expert, with over 20 years experience in the retail industry, including 15 years learning from the large retailers (Marks & Spencer, Sainsburys, Dixons Retail) and experience of smaller retailers, including the set up of a very successful online retailer.

Book details

Book category Books in English Economics, finance, business & management Industry & industrial studies Media, information & communication industries

• Full title: Social Media Essentials for Authors
• Author: Antony Welfare
• Language: English
• Binding: Paperback
• Number of pages: 220
• EAN: 9781910125809
• ISBN: 1910125806
• ID: 12483995
• Publisher: Filament Publishing Ltd
• Weight: 482 g
• Dimensions: 219 × 265 × 15 mm
• Date of publishing: 24. March 2015

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