Code: 16189717
Reiseveranstalter- und Reisevertriebs-Management
by Adrian von Dörnberg, Walter Freyer, Werner Sülberg
Das Werk zeigt die Prozessschritte eines Reiseveranstalters und berücksichtigt dabei die Rahmenbedingungen der Leistungserstellung von Pauschal- und Paketreisen. Marktentwicklungen werden aufgezeigt und zukünftige Herausforderunge ... more
- Language:
German - Binding: Hardback
- Number of pages: 589
Publisher: Walter de Gruyter, 2017
- More about this
48.82 €
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Book synopsis
Das Werk zeigt die Prozessschritte eines Reiseveranstalters und berücksichtigt dabei die Rahmenbedingungen der Leistungserstellung von Pauschal- und Paketreisen. Marktentwicklungen werden aufgezeigt und zukünftige Herausforderungen abgeleitet. Als neues Kapitel wurden die veranstalterbezogenen Funktionen der touristischen Leistungsträger aufgenommen, zudem die Online-Vertriebsmöglichkeiten (stationär und mobil) verstärkt ausgeführt.
Book details
Book category Books in German Sozialwissenschaften, Recht, Wirtschaft Wirtschaft Internationale Wirtschaft
48.82 €
- Full title: Reiseveranstalter- und Reisevertriebs-Management
- Author: Adrian von Dörnberg, Walter Freyer, Werner Sülberg
- Language: German
- Binding: Hardback
- Number of pages: 589
- EAN: 9783110481464
- ISBN: 3110481464
- ID: 16189717
- Publisher: Walter de Gruyter
- Weight: 1134 g
- Dimensions: 244 × 170 × 32 mm
- Date of publishing: 23. November 2017
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