Code: 19750710
This is a perfect guide to understanding the core principles of qualitative marketing research. It presents qualitative marketing research in the broader context of marketing and managerial decisions, consumer psychology and conte ... more
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This is a perfect guide to understanding the core principles of qualitative marketing research. It presents qualitative marketing research in the broader context of marketing and managerial decisions, consumer psychology and contemporary knowledge about
Book category Books in English Economics, finance, business & management Business & management Sales & marketing
55.71 €
Collection points Bratislava a 2642 dalších
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