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Book synopsis

"The Professionals' Guide to Publishing" is a practical introduction to working in the publishing industry. The authors provide a clear overview of its many functions, including editorial, production, sales and marketing; ensuring that the reader has a firm understanding of their responsibilities and how these departments work cross-functionally. Providing a thorough grounding in how publishing works including information on permissions and the current legal framework; they also examine current and enduring trends in publishing including; networking, supply chains and e-publishing.

Book details

Book category Books in English Economics, finance, business & management Industry & industrial studies Media, information & communication industries

• Full title: Professionals' Guide to Publishing
• Author: Gill Davies
• Language: English
• Binding: Paperback
• Number of pages: 320
• EAN: 9780749455415
• ISBN: 0749455411
• ID: 04346196
• Publisher: Kogan Page Ltd
• Weight: 474 g
• Dimensions: 230 × 157 × 21 mm
• Date of publishing: 03. February 2011

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