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Book synopsis

Katharina Kretschmer contributes to the role typology research stream in international business. The book is highly relevant for management practice. Deep insights into the implications of subsidiary roles are displayed, and it is shown that role-specific subsidiary management is possible if not necessary. In the future, MNC managers could benefit even more when, instead of treating all their subsidiaries alike, approaching them differently – especially when evaluating their performance.

Book details

Book category Books in English Economics, finance, business & management Business & management Business strategy

• Full title: Performance Evaluation of Foreign Subsidiaries
• Author: Katharina Kretschmer
• Language: English
• Binding: Paperback
• Number of pages: 363
• EAN: 9783834911490
• ISBN: 9783834911490
• ID: 08923982
• Publisher: Springer Fachmedien Wiesbaden
• Weight: 624 g
• Dimensions: 244 × 170 × 20 mm
• Date of publishing: 25. November 2008

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