Code: 10030033
Organizational Listening
by Jim MacNamara
Reports the findings of a two-year, three-continent study that show that public and private sector organizations devote substantial and sometimes massive resources to construct an 'architecture of speaking' through advertising, PR ... more
- Language:
English - Binding: Paperback
- Number of pages: 386
Publisher: Peter Lang Publishing Inc, 2015
- More about this
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Book synopsis
Reports the findings of a two-year, three-continent study that show that public and private sector organizations devote substantial and sometimes massive resources to construct an 'architecture of speaking' through advertising, PR, and other public communication practices, but listen poorly, sporadically, and sometimes not at all.
Book details
Book category Books in English Language Language: reference & general Writing & editing guides
68.33 €
- Full title: Organizational Listening
- Author: Jim MacNamara
- Language: English
- Binding: Paperback
- Number of pages: 386
- EAN: 9781433130526
- ISBN: 9781433130526
- ID: 10030033
- Publisher: Peter Lang Publishing Inc
- Weight: 562 g
- Dimensions: 152 × 225 × 22 mm
- Date of publishing: 29. November 2015
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