Code: 09372255
Media and Convergence Management
by Sandra Diehl, Matthias Karmasin
This book sheds light on crucial phenomena of media and convergence management, and addresses in detail a variety of specific issues raised by innovations related to media, technologies, industries, business models, consumer behav ... more
- Language:
English - Binding: Paperback
- Number of pages: 376
Publisher: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG, 2015
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Book synopsis
This book sheds light on crucial phenomena of media and convergence management, and addresses in detail a variety of specific issues raised by innovations related to media, technologies, industries, business models, consumer behavior and content management.
Book details
Book category Books in English Economics, finance, business & management Industry & industrial studies Media, information & communication industries
79.89 €
- Full title: Media and Convergence Management
- Author: Sandra Diehl, Matthias Karmasin
- Language: English
- Binding: Paperback
- Number of pages: 376
- EAN: 9783642438219
- ISBN: 3642438210
- ID: 09372255
- Publisher: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
- Weight: 6088 g
- Dimensions: 21 × 155 × 22 mm
- Date of publishing: 23. June 2015
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