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Book synopsis

The study revolves around modelling how firms will decide on the optimal product line to maximize profit, revenue, market share when faced with constraining situations like diverse preference patterns' from customers, increasing cost to improve quality, supply chain complications and underlying market forces. The book is built up of four Operations Research (OR) models to facilitate the decision making process of the firm.

Book details

• Full title: Mathematical Programming for Product Line Decisions
• Author: Soumojit Kumar
• Language: English
• Binding: Paperback
• Number of pages: 136
• EAN: 9783659918070
• ISBN: 3659918075
• ID: 13709308
• Publisher: LAP Lambert Academic Publishing
• Weight: 219 g
• Dimensions: 220 × 150 × 8 mm
• Date of publishing: 30. July 2016

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