Code: 16766414
Marketing Research
by Bonita Kolb
An introductory textbook that provides students with the essential information needed to plan and perform marketing research for the first time.
- Language:
English - Binding: Paperback
- Number of pages: 328
Publisher: SAGE Publications Ltd, 2017
- More about this
53.87 €
RRP: 59.89 €
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Book synopsis
An introductory textbook that provides students with the essential information needed to plan and perform marketing research for the first time.
Book details
Book category Books in English Economics, finance, business & management Business & management Sales & marketing
53.87 €
- Full title: Marketing Research
- Author: Bonita Kolb
- Language: English
- Binding: Paperback
- Number of pages: 328
- EAN: 9781526419279
- ISBN: 1526419270
- ID: 16766414
- Publisher: SAGE Publications Ltd
- Weight: 606 g
- Dimensions: 232 × 186 × 19 mm
- Date of publishing: 30. November 2017
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