Code: 17094216
Marketing PRopaganda: from Attention to the Meaning economy
by Francesco Ferzini
Are you interested in understanding how PRopaganda plays on the dynamics of public opinion and how we as humans make sense of and derive meaning from the world around us and use this knowledge to determine where you can focus your ... more
- Language:
English - Binding: Paperback
- Number of pages: 290
Publisher: Createspace Independent Publishing Platform, 2012
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12.91 €
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Book synopsis
Are you interested in understanding how PRopaganda plays on the dynamics of public opinion and how we as humans make sense of and derive meaning from the world around us and use this knowledge to determine where you can focus your Marketing and Sales effor
Book details
12.91 €
- Full title: Marketing PRopaganda: from Attention to the Meaning economy
- Author: Francesco Ferzini
- Language: English
- Binding: Paperback
- Number of pages: 290
- EAN: 9781478340904
- ISBN: 1478340908
- ID: 17094216
- Publisher: Createspace Independent Publishing Platform
- Weight: 335 g
- Dimensions: 216 × 140 × 15 mm
- Date of publishing: 20. September 2012
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