Code: 01026130
Marketing Planning Guide
by Bruce Wrenn, Phylis M. Mansfield
THE CLASSIC guide to develop a marketing plan--completely updated The newly revised Marketing Planning Guide, Third Edition is the step-by-step guide that gives you the tools to prepare an effective marketing plan for a company, ... more
- Language:
English - Binding: Paperback
- Number of pages: 380
Publisher: Taylor & Francis Inc, 2005
- More about this
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Book synopsis
THE CLASSIC guide to develop a marketing plan--completely updated The newly revised Marketing Planning Guide, Third Edition is the step-by-step guide that gives you the tools to prepare an effective marketing plan for a company, product, or se
Book details
Book category Books in English Economics, finance, business & management Business & management Sales & marketing
80.10 €
- Full title: Marketing Planning Guide
- Author: Bruce Wrenn, Phylis M. Mansfield
- Language: English
- Binding: Paperback
- Number of pages: 380
- EAN: 9780789023384
- ISBN: 9780789023384
- ID: 01026130
- Publisher: Taylor & Francis Inc
- Weight: 700 g
- Dimensions: 212 × 152 mm
- Date of publishing: 09. November 2005
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