Marketing and Globalization / Najlacnejšie knihy
Marketing and Globalization

Code: 18842684

Marketing and Globalization

by DURAND

This concise text focuses squarely on the issues facing marketers in an increasingly global world. It identifies several trends, linking them together, and positioning them as marketing practices that companies implement as a way ... more

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Book synopsis

This concise text focuses squarely on the issues facing marketers in an increasingly global world. It identifies several trends, linking them together, and positioning them as marketing practices that companies implement as a way of responding to the ma

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Book category Books in English Economics, finance, business & management Business & management International business

78.79 €

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