Managing Business Transactions / Najlacnejšie knihy
Managing Business Transactions

Code: 04008366

Managing Business Transactions

by Paul H. Rubin

The transaction, the basic unit of business has been studied by theoretical economists for decades. Rubin has translated their research into basic principles for managers at all levels to structure transactions to best achieve bot ... more

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Book synopsis

The transaction, the basic unit of business has been studied by theoretical economists for decades. Rubin has translated their research into basic principles for managers at all levels to structure transactions to best achieve both individual and company goals. Rubin analyzes and offers strategies for transactions of all kinds. This is the first book on the principles of a "new managerial economics", based on transaction cost economics.

Book details

Book category Books in English Humanities Philosophy

26.64 €

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