Code: 09260106
Management kleiner und mittlerer Unternehmen
by Patrick Haag, Patrick Roßmann
Im KMU-Management spielen sowohl die strategische als auch die operative Unternehmensführung eine vitale Rolle. So werden im Buch unter anderem die Themengebiete der Gründung, Entwicklung oder Übergabe sowie die operative Umsetzun ... more
- Language:
German - Binding: Hardback
- Number of pages: 564
Publisher: Walter de Gruyter, 2015
- More about this
86.76 €
RRP: 107.10 €
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Book synopsis
Im KMU-Management spielen sowohl die strategische als auch die operative Unternehmensführung eine vitale Rolle. So werden im Buch unter anderem die Themengebiete der Gründung, Entwicklung oder Übergabe sowie die operative Umsetzung in den Bereichen Marketing, Personal, Kommunikation, Finanzen, Steuern, Recht und Mediation aus wissenschaftlicher Perspektive betrachtet.
Book details
Book category Books in German Sozialwissenschaften, Recht, Wirtschaft Wirtschaft Einzelne Wirtschaftszweige, Branchen
86.76 €
- Full title: Management kleiner und mittlerer Unternehmen
- Subtitle: Strategische Aspekte, operative Umsetzung und Best Practice
- Author: Patrick Haag, Patrick Roßmann
- Language: German
- Binding: Hardback
- Number of pages: 564
- EAN: 9783110413922
- ISBN: 3110413922
- ID: 09260106
- Publisher: Walter de Gruyter
- Weight: 1089 g
- Dimensions: 244 × 170 × 32 mm
- Date of publishing: 29. May 2015
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