Making Innovation Last: Volume 1 / Najlacnejšie knihy
Making Innovation Last: Volume 1

Code: 02799764

Making Innovation Last: Volume 1

by Hubert Gatignon

Making Innovation Last considers the long term success of a firm. Authored by a trio of top international scholars who present pioneering new work on what it takes to create long term growth, the book examines the internal conditi ... more

121.39 €


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Book synopsis

Making Innovation Last considers the long term success of a firm. Authored by a trio of top international scholars who present pioneering new work on what it takes to create long term growth, the book examines the internal conditions that are likely to encourage sustainable innovation, as well as what a culture of innovation should look like.

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Book category Books in English Economics, finance, business & management Business & management Management & management techniques

121.39 €

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