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Book synopsis

An e-Commerce Phenomena. Valued at $25 billion following its IPO in 2014, JD.com (Jingdong) is China's second largest e-commerce company (behind its rival Alibaba) and leads the way in sales of consumer electronics and books. Through unprecedented access to the inner-workings of JD.com and its founder, Richard Liu, and other main players, this book offers the most detailed examination of the success behind one of China's most successful companies of recent times.

Book details

Book category Books in English Economics, finance, business & management Economics

• Full title: JD Story
• Author: Li Zhigang
• Language: English
• Binding: Hardback
• Number of pages: 296
• EAN: 9781910649718
• ISBN: 1910649716
• ID: 02971353
• Publisher: LID Publishing
• Weight: 700 g
• Dimensions: 247 × 195 × 36 mm
• Date of publishing: 30. September 2016

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