It's A Branded World / Najlacnejšie knihy
It's A Branded World

Code: 07293513

It's A Branded World

by TOM SITATI

This is the first book on branding published in East Africa by an East African and takes a wide view of both the local and global brandscape. Through the collection of selected articles, the book which makes for an easy read, also ... more

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Book synopsis

This is the first book on branding published in East Africa by an East African and takes a wide view of both the local and global brandscape. Through the collection of selected articles, the book which makes for an easy read, also tackles the future of brands and branding.

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Book category Books in English Economics, finance, business & management

39.89 €

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