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Book synopsis

The new edition of this bestselling book for entrepreneurs has been fully updated to offer the most extensive start-up toolkit of invaluable advice and expert guidance. Relevant to entrepreneurs of any experience, it covers absolutely every aspect of starting a business from bullet-proof plans to the best way to structure a business for a successful sell-on later. It includes information on brand management, customer service, marketing, financials and staffing, so you are fully prepared to set sail on your business journey.

Book details

Book category Books in English Economics, finance, business & management Business & management Ownership & organization of enterprises

• Full title: How to Start Your Own Business for Entrepreneurs
• Author: Robert Ashton
• Language: English
• Binding: Paperback
• Number of pages: 336
• EAN: 9780273772170
• ISBN: 0273772171
• ID: 04475037
• Publisher: PEARSON Education Limited
• Weight: 412 g
• Dimensions: 213 × 144 × 22 mm
• Date of publishing: 14. June 2012

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