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Book synopsis

Thyne (business, The Robert Gordon University, UK) and Laws (tourism, James Cook University, Australia) present work on the application of lifestyle concepts to the hospitality and tourism industry. Contributors look at ways in which lifestyle concepts can improve the effectiveness of marketing, customer satisfaction, and management quality. The ga

Book details

Book category Books in English Economics, finance, business & management Industry & industrial studies Service industries

• Full title: Hospitality, Tourism, and Lifestyle Concepts
• Author: Maree Thyne
• Language: English
• Binding: Hardback
• Number of pages: 254
• EAN: 9780789027542
• ISBN: 9780789027542
• ID: 06742867
• Publisher: Taylor & Francis Inc
• Weight: 630 g
• Dimensions: 225 × 159 × 22 mm
• Date of publishing: 20. June 2005

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