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Book synopsis

In spite of the day-to-day relevance of business communication, it remains underrepresented in standard handbooks and textbooks on applied linguistics. The present volume introduces readers to a wide variety of linguistic studies of business communication, ranging from traditional LSP approaches to contemporary discourse-based work, and from the micro-level of lexical choice to macro-level questions of language policy and culture.

Book details

• Full title: Handbook of Business Communication
• Author: Gerlinde Mautner, Franz Rainer
• Language: English
• Binding: Hardback
• Number of pages: 711
• EAN: 9781614516835
• ISBN: 1614516839
• ID: 12396144
• Publisher: De Gruyter
• Weight: 1302 g
• Dimensions: 240 × 170 × 43 mm
• Date of publishing: 24. July 2017

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