Code: 22465897

GRAFOLOGÍA DIGITAL, TIPOGRÁFICA Y DEL DISEÑO VISUAL

Name: GRAFOLOGÍA DIGITAL, TIPOGRÁFICA Y DEL DISEÑO VISUAL
Brand: UOC EDITORIAL
SKU: 22465897
Price: 17.71 EUR
Availability: InStock

by Mª LUZ PUENTE, FRANCISCO VIÑALS

Language: Spanish
Binding: Paperback
Number of pages: 173
Publisher: UOC EDITORIAL, 2019
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Book synopsis

Este manual ofrece herramientas para aprender a dominar los mecanismos de interpretación, evaluación y transmisión del valor de una idea, producto, individuo o marca expresada a través de los elementos tipográficos y/o logotípicos.á Asimismo, orienta en el conocimiento de la personalidad individual u organizacional existente tras la tipografía, fuentes, formas gráficas u otros elementos seleccionados por el usuario para manifestar su singularidad y comunicarse. Será útil, en especial, para asesores de imagen y protocolo, responsables de comunicación en redes sociales, diseñadores gráficos, tipógrafos, grafólogos, peritos calígrafos, expertos en escritura, especialistas en artes gráficas y profesionales de las ciencias de la información.