Digital Cmo's Guide to Marketing Measurement: Think Like a Submariner for Operational Success / Najlacnejšie knihy
Digital Cmo's Guide to Marketing Measurement: Think Like a Submariner for Operational Success

Code: 18389380

Digital Cmo's Guide to Marketing Measurement: Think Like a Submariner for Operational Success

by Bryan S Semple, Karen Carter

Early in my career I had the honor to serve in the Navy on fast attack submarines. At the time, submarines were focused on intelligence gathering, strategic deterrence, and preparing to fight WWIII against the Soviets. To accompli ... more

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Book synopsis

Early in my career I had the honor to serve in the Navy on fast attack submarines. At the time, submarines were focused on intelligence gathering, strategic deterrence, and preparing to fight WWIII against the Soviets. To accomplish such missions, submarin

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