Code: 06680574
Customer Satisfaction Planning
by Thomas T. Hirata
Statistics show that a single satisfied customer can bring a company two new ones but one unsatisfied client can cost it four. With this principle in mind, this book presents a progressive, cost-cutting efficiency system that buil ... more
- Language:
English - Binding: Hardback
- Number of pages: 116
Publisher: Taylor & Francis Inc, 2008
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Book synopsis
Statistics show that a single satisfied customer can bring a company two new ones but one unsatisfied client can cost it four. With this principle in mind, this book presents a progressive, cost-cutting efficiency system that builds on material requirement planning and enterprise resource planning to facilitate improved customer satisfaction.
Book details
Book category Books in English Economics, finance, business & management Business & management Sales & marketing
55.64 €
- Full title: Customer Satisfaction Planning
- Author: Thomas T. Hirata
- Language: English
- Binding: Hardback
- Number of pages: 116
- EAN: 9781420083811
- ISBN: 9781420083811
- ID: 06680574
- Publisher: Taylor & Francis Inc
- Weight: 318 g
- Dimensions: 159 × 235 × 14 mm
- Date of publishing: 15. October 2008
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