Code: 08798911
Customer-Centric Knowledge Management
by Minwir Al-Shammari
Provides a comprehensive collection addressing managerial and technical aspects of customer-centric knowledge implementation. It seeks to expand the literature and business practices and contributes to the dynamic and emerging fie ... more
- Language:
English - Binding: Hardback
- Number of pages: 332
Publisher: Business Science Reference, 2011
- More about this
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Book synopsis
Provides a comprehensive collection addressing managerial and technical aspects of customer-centric knowledge implementation. It seeks to expand the literature and business practices and contributes to the dynamic and emerging fields of organisational knowledge management, customer relationship management, and information and communication technologies (ICTs).
Book details
Book category Books in English Economics, finance, business & management Business & management Management & management techniques
193.02 €
- Full title: Customer-Centric Knowledge Management
- Subtitle: Concepts and Applications
- Author: Minwir Al-Shammari
- Language: English
- Binding: Hardback
- Number of pages: 332
- EAN: 9781613500897
- ISBN: 9781613500897
- ID: 08798911
- Publisher: Business Science Reference
- Weight: 1099 g
- Dimensions: 286 × 221 × 22 mm
- Date of publishing: 31. August 2011
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