Corporate Communication / Najlacnejšie knihy
Corporate Communication

Code: 06679140

Corporate Communication

by Klement Podnar

Corporate Communication: A Marketing Viewpoint offers an overview of the framework, key concepts, strategies and techniques from a unique marketing perspective. While other textbooks are limited to a managerial or PR perspective, ... more

233.44 €


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Book synopsis

Corporate Communication: A Marketing Viewpoint offers an overview of the framework, key concepts, strategies and techniques from a unique marketing perspective. While other textbooks are limited to a managerial or PR perspective, this book prov

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Book category Books in English Economics, finance, business & management Business & management Sales & marketing

233.44 €

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