Code: 13678151
Consumer Social Values
Social values are central to people's lives, guiding behaviors, and judgments, and defining who we are. This book advances understanding of consumer social values and their roles in the global marketplace by refining and directing ... more
- Language:
English - Binding: Hardback
- Number of pages: 278
Publisher: Taylor & Francis Ltd, 2019
- More about this
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Book synopsis
Social values are central to people's lives, guiding behaviors, and judgments, and defining who we are. This book advances understanding of consumer social values and their roles in the global marketplace by refining and directing existing knowledge of
Book details
Book category Books in English Economics, finance, business & management Business & management Sales & marketing
200.13 €
- Full title: Consumer Social Values
- Language: English
- Binding: Hardback
- Number of pages: 278
- EAN: 9781138240421
- ISBN: 9781138240421
- ID: 13678151
- Publisher: Taylor & Francis Ltd
- Weight: 546 g
- Dimensions: 160 × 235 × 17 mm
- Date of publishing: 08. May 2019
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