You might also like

More about Concepts in Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition

• Book details
• Synopsis
• Trending among others

You get 243 loyalty points

Book synopsis

For courses in Strategic Management and Business Policy. Utilize a strategic management model to learn and apply key concepts Picking up where the popular previous editions left off, Concepts in Strategic Management and Business Policy: Globalization, Innovation and Sustainability, 15th Edition further sharpens and modernizes this classic text's approach to teaching strategy with an emphasis on globalization, innovation, and sustainability. Throughout, the authors equip students with the strategic concepts they will need to know as they face the issues that all organizations must build upon to push their businesses forward. In this edition, Alan Hoffman and Chuck Bamford offer a fresh perspective to this extraordinarily well-researched and practically crafted lesson. Also included is a new chapter on global strategy. Pearson MyLabTM Management not included. Students, if MyLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyLab should only be purchased when required by an instructor. Instructors, contact your Pearson rep for more information.MyLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.

Book details

Book category Books in English Economics, finance, business & management Business & management Business strategy

• Full title: Concepts in Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition
• Author: WHEELEN THOMAS L.
• Language: English
• Binding: Paperback
• Number of pages: 432
• EAN: 9781292227290
• ISBN: 9781292227290
• ID: 16809813
• Publisher: PEARSON Education Limited
• Weight: 780 g
• Dimensions: 206 × 254 × 21 mm
• Date of publishing: 07. September 2017

Trending among others

---

---

---