Competitor Analysis / Najlacnejšie knihy
Competitor Analysis

Code: 08662569

Competitor Analysis

by Jacob Varghese

1.2Given that competitor analysis is an essential component of corporate strategy, Porter(1980) argued that most firms do not conduct this type of analysis systematically enough.Rather, a lot of firms operate on what he calls "inf ... more

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Book synopsis

1.2Given that competitor analysis is an essential component of corporate strategy, Porter(1980) argued that most firms do not conduct this type of analysis systematically enough.Rather, a lot of firms operate on what he calls "informal impressions, conject

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Book category Books in English Economics, finance, business & management Business & management Management & management techniques

16.30

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