Code: 08662569
1.2Given that competitor analysis is an essential component of corporate strategy, Porter(1980) argued that most firms do not conduct this type of analysis systematically enough.Rather, a lot of firms operate on what he calls "inf ... more
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1.2Given that competitor analysis is an essential component of corporate strategy, Porter(1980) argued that most firms do not conduct this type of analysis systematically enough.Rather, a lot of firms operate on what he calls "informal impressions, conject
Book category Books in English Economics, finance, business & management Business & management Management & management techniques
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