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Book synopsis

As it emerges from centuries of social, military, and political strife, China--which represents one fifth of the world's population and its third largest economy--is poised to play a major role in global business. But what will that role be? In this book, two experts, who have created business scenarios for some of the world's largest organizations--including Royal Dutch/Shell, AT&T, IBM, and Motorola--present three very informed versions of how China's future may unfold in the coming years and what it means to the rest of the world. These scenarios provide a foundation on which today's companies can build business strategies for years to come. Click here to read the preface from this book.

Book details

Book category Books in English Economics, finance, business & management Economics Economic theory & philosophy

• Full title: China's Futures
• Subtitle: Scenarios for the World's Fastest Growing Economy, Ecology, and Society
• Author: James Ogilvy, Peter Schwartz
• Language: English
• Binding: Hardback
• Number of pages: 176
• EAN: 9780787952006
• ISBN: 0787952001
• ID: 04920255
• Publisher: John Wiley & Sons Inc
• Weight: 412 g
• Dimensions: 238 × 155 × 17 mm
• Date of publishing: 02. February 2000

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