Code: 16882124
Brand Delusions: Exploding the myths and helping you improve your Brand - professionally and personally
by Bill Leider
Brand Delusions delivers a unique, entertaining and enlightening exposition of what Brands truly are - well beyond traditional marketing driven definitions. The book masterfully weaves real-life, relevant messages throughout this ... more
- Language:
English - Binding: Paperback
- Number of pages: 258
Publisher: William Leider & Associates, 2012
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Book synopsis
Brand Delusions delivers a unique, entertaining and enlightening exposition of what Brands truly are - well beyond traditional marketing driven definitions. The book masterfully weaves real-life, relevant messages throughout this engaging, fictional story
Book details
20.58 €
- Full title: Brand Delusions: Exploding the myths and helping you improve your Brand - professionally and personally
- Author: Bill Leider
- Language: English
- Binding: Paperback
- Number of pages: 258
- EAN: 9780985256609
- ISBN: 0985256605
- ID: 16882124
- Publisher: William Leider & Associates
- Weight: 349 g
- Dimensions: 229 × 152 × 14 mm
- Date of publishing: 21. September 2012
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