Code: 16289585
Behavioral Strategic Management
by Philip Bromiley, Devaki Rau
This unique text examines strategic management and its implementation in the context of what we know about how individuals and organizations actually make decisions. Through this behavioral approach, students gain a richer, more r ... more
- Language:
English - Binding: Paperback
- Number of pages: 254
Publisher: Taylor & Francis Ltd, 2017
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Book synopsis
This unique text examines strategic management and its implementation in the context of what we know about how individuals and organizations actually make decisions. Through this behavioral approach, students gain a richer, more realistic understanding
Book details
Book category Books in English Economics, finance, business & management Business & management Business strategy
95.43 €
- Full title: Behavioral Strategic Management
- Author: Philip Bromiley, Devaki Rau
- Language: English
- Binding: Paperback
- Number of pages: 254
- EAN: 9781138292369
- ISBN: 9781138292369
- ID: 16289585
- Publisher: Taylor & Francis Ltd
- Weight: 396 g
- Dimensions: 234 × 169 × 15 mm
- Date of publishing: 25. September 2017
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