Bancassurance / Najlacnejšie knihy
Bancassurance

Code: 03615379

Bancassurance

by N. Genetay, P. Molyneux

Banking markets have experienced a general trend towards conglomeration in recent years which has been facilitated by the deregulation of banks' activities. A particular feature of financial conglomeration has been the diversifica ... more

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Book synopsis

Banking markets have experienced a general trend towards conglomeration in recent years which has been facilitated by the deregulation of banks' activities. A particular feature of financial conglomeration has been the diversification of banks into insurance activities, and especially life insurance. This book provides a comprehensive analysis of the concept and market characteristics of the bancassurance phenomenon. It also evaluates the impact of banking risks associated with diversification into insurance business.

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