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Book synopsis

Many of women's everyday experiences and pleasures are tied up inextricably with consumption. Women have had a lifelong relationship with the marketplace. In research into consumer culture, it tends to be the activities, interests and expertise of women who take centre stage. This collection provides a range of different perspectives on women as consumers. The volume focuses on popular culture and its female consumers; this includes examinations of popular media and their targetting of female audiences, issues and themes associated with produce purchase, placement and promotion, and commodification.

Book details

Book category Books in English Society & social sciences Society & culture: general Social groups

• Full title: All the World and Her Husband
• Subtitle: Women in Twentieth-century Consumer Culture
• Author: Margaret R. Andrews, Maggie Andrews, Mary Talbot
• Language: English
• Binding: Paperback
• Number of pages: 288
• EAN: 9780304701520
• ISBN: 0304701521
• ID: 06402200
• Publisher: Bloomsbury Publishing
• Weight: 480 g
• Dimensions: 234 × 153 × 21 mm
• Date of publishing: 01. April 2000

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